Zolota Nyva
Roasted seeds, the shelf classic
Base demand and the highest rotation. The product people buy without thinking.
- Formats and weights: 30–1000 g
- Items in the range: 33
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Each brand has its own position and its own shopper, and all of them are produced on one site in Zhytomyr. Take a single brand or cover the whole shelf.
One producer, one contract, one truck for all five brands
Roasted seeds, the shelf classic
Base demand and the highest rotation. The product people buy without thinking.
Roasted flavoured seeds, bold
Sour cream and herbs, hot chilli, extra cheese. Takes the younger shopper and the impulse buy.
Pumpkin seeds and nut mixes
Higher basket and a shopper who reads the label. Sits well next to healthy snacks.
Extra range for variety
Extends the shelf once the core brands are in place and space needs filling.
Next step
It depends on your retail format and on what already sits on the shelf. Tell us your channel and we will say where to start, instead of pushing the whole range at once.
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